Международна Конференция

ECDM Expo NORTH Conference

По време на двудневната международна конференция на ECDM Expo NORTH всички важни теми и тенденции, свързани с „екосистемата“ на електронната търговия, ще бъдат разработени в нейните основни стълбове. Платформи, дигитален маркетинг, дигитални плащания, куриери и разбира се най-силната тенденция в международен план: пазари.

Водещи лектори от Гърция и чужбина, ще споделят знанията си и ще представят на присъстващите на конференцията успешни проекти, както и на следващия ден, в Дигитален бизнес.

Тематични секции на конференцията

Тенденции и опит в електронната търговия

Коя е най-добрата платформа за вашите нужди и коя е най-подходящата и гъвкава за онлайн пазари?

♦ Customer Experience & Loyalty
♦ Cross-Border & International Growth
♦ Web 3.0, Decentralize, Metaverse
♦ Social Commerce

Дигитален маркетинг и Клиентът

Намерете правилните маркетинг стратегии за вашия бизнес, запознайте се с наличните рекламни платформи и ерата на социалната електронна търговия.

♦ Data, Content, Personalization
♦ Social Media & Community Marketing
♦ Omnichannel and Marketing Automation
♦ Cookieless Targeting era

Логистика и "последна миля"

Новите услуги за цялостно изпълнение и доставка, интелигентните агрегатори, решаващият фактор „последна миля“, който прави разликата.

♦ Storage & Logistics
♦ The Last Mile Experience
♦ International shipping
♦ Smart lockers

Тенденции в електронната търговия и плащанията

Новата ера в индустрията за електронни плащания. Доставчици, услуги, финтех технологии и най-добрите решения за търговци.

♦ Payment models and the BNPL
♦ Alternative payment methods & Services
♦ Checkout Optimizations
♦ Mobile Payments & Devices

Two-day conference on eCommerce & Digital Marketing

Keynote
Speaker
2024

Minister of Digital Governance

Dimitrios Papastergiou

Някои от нашите лектори на конференцията

Vlad Florin Vita

Ecommerce Europe

Public Affairs Advisor

Ruben van Eijk

Meta
Head of Creative Shop, CEE

Ruben van Eijk

Marily Mitropoulou

Google

Senior Marketing Leader

Kamil Tavas

Google

Sales and Operation Lead, Northern Europe & Emerging Markets

Jon Mowat

Hurricane Media

Managing Director

Jon Mowat

Fotis Antonopoulos

eCommerce and Growth Advisor

Zbigniew Nowicki

Full Stack Experts

Partner, Microsoft Advertising Channel

Zbigniew Nowicki

Kristina Matic

eCommerce Hrvatska

Vice President

Cristi Movila

ARMO

President

Cristi Movila

Muhammed Emin Imer

HepsiGlobal

International Expansion General Manager

Muhammed Emin Imer

Daniel Trost

Microsoft Advertising

Channel Partner Sales Director MEA & CEE

Jason Kataropoulos

ATCOM

Chief Commercial Officer

Jason Kataropoulos

Alexandros Zoukos

Saracakis group of companies

Business Integration and Performance Manager

Panagiotis Alefragis

The Newtons Laboratory

Head of Digital

Panagiotis Alefragis

Ivo Todorov

Member of Board, BEA

Marketing Director, Sport Depot

Nikos Syrios

Rakuten Viber

Advertising Sales Manager, CEE

Marina Vasilara

Secretary General, GR.EC.A

Global Communication & Ecommerce Director, APIVITA SA

Marina Vasilara

Lyubomir Atanasov

Managing Partner and founder, SEOMAX

Chairman, EURODEA

Penny Kontogeorgou

Zoulovits – Kontogeorgou Law Firm

Partner, eCommerce & Digital Transformation Legal Expert

Penny Kontogeorgou

Vasilis Davilas

Qualco

Business Development & Sales Manager

Vlad Marincas

Aqurate

CEO & Co-founder

Vlad Marincas

Raluca Radu

Country Manager, ANSWEAR.ro

Founder, MTH Digital

Conference Agenda

Day 1 - February 17

Session 1 - 12:00-14:00

Dimitris Papastergiou, Minister of Digital Governance, Hellenic Republic

Marina Vasilara, Secretary General, GR.EC.A - Global Communication & Ecommerce Director, APIVITA SA

Muhammed Emin Imer, International Expansion General Manager, HepsiGlobal

TBA

Muhammed Emin Imer, International Expansion General Manager, HepsiGlobal

Daniel Trost, Channel Partner Sales Director MEA & CEE, Microsoft Advertising

The unleashed power of Microsoft Advertising Full stack - from the network’s perspective

Zbigniew Nowicki, Partner in Full Stack Experts, Microsoft Advertising Channel Partner

The unleashed power of Microsoft Advertising Full stack - from the partner’s perspective

Zbigniew Nowicki, Partner in Full Stack Experts, Microsoft Advertising Channel Partner

Jon Mowat, Managing Director, Hurricane Media

Tik Tok: The unavoidable future of marketing?

Moderator: Yannis Rizopoulos

Coffee Break

Day 1 - Session 2 - 16:00-18:00

Ruben van Eijk, Head of Creative Shop CEE, Meta

TBA

Ruben van Eijk, Head of Creative Shop CEE, Meta

Lyubomir Atanasov, Managing Partner and Founder, SEOMAX - Chairman, EURODEA

The working e-commerce and digital marketing practices in the Bulgarian market

Fotis Antonopoulos, eCommerce and Growth Advisor

Can we affect consumer behaviour? If yes, how?

Fotis Antonopoulos, eCommerce and Growth Advisor

Vlad Florin Vita, Public Affairs Advisor, Ecommerce Europe

Ensuring the Prosperity of Digital Commerce

Jason Kataropoulos, Chief Commercial Officer, ATCOM

The Spend More – Invest Less Syndrome

Jason Kataropoulos, Chief Commercial Officer, ATCOM

Kamil Tavas, Sales and Operation Lead, Northern Europe & Emerging Markets, Google

AI driven Measurement and Marketing

Moderator: Dimitris Mallas

End of day 1

Day 2 - February 18

Session 1 - 12:00-14:00

Marily Mitropoulou, Senior Marketing Leader, Google

Think Retail: Harness the power of AI to stay ahead of shopper trends

Marily Mitropoulou, Senior Marketing Leader, Google

Ivo Todorov, Member of Board, BEA - Marketing Director, Sport Depot

Bulgarian E-commerce Market. Opportunities and challenges for e-commerce in Bulgaria

Kristina Matic, Vice president, eCommerce Hrvatska

Croatian eCommerce Landscape: Customer Habits and eCommerce Practices

Kristina Matic, Vice president, eCommerce Hrvatska

Vasilis Davilas, Business Development & Sales Manager, Qualco

Professional micrologistics services powered by QUALCO

Vlad Marincas, CEO & Co-Founder, Aqurate

Personalization in eCommerce - what we can learn from Google, Netflix, Amazon and Facebook

Vlad Marincas, CEO & Co-Founder, Aqurate

Penny Kontogeorgou, Partner, Zoulovits - Kontogeorgou Law Firm

Navigating the Unknowns in eCommerce Legal Issues: Did you know…?

Moderator: Yannis Rizopoulos

Coffee Break

Day 2 - Session 2 - 16:00-18:00

Nikos Syrios, Advertising Sales Manager, CEE, Rakuten Viber

Messaging marketing: Buzzword or gamechanger?

Nikos Syrios, Advertising Sales Manager, CEE, Rakuten Viber

Raluca Radu, Country Manager, ANSWEAR.ro - Founder, MTH Digital

Multi-channel Digital Marketing Strategy for eCommerce

Cristi Movila, President, ARMO

eCommerce and AI - A Marriage Made in Heaven

Cristi Movila, President, ARMO

Alexandros Zoukos, Business Integration and Performance Manager, Saracakis group of companies

Revolutionizing Marketing Strategies: The Power of AI in Customer Segmentation and Data Management

Panagiotis Alefragis, Head of Digital, The Newtons Laboratory

Brandformance: Uniting Brand and Performance Marketing Strategies